Bringing viewers into the world of entertainment.
PRISM+ is known for the unparalleled immersive entertainment experience on its TV and monitor products. To reinforce its differentiating features and solidify its position as the top full-suite smart home brand in Singapore, we worked with PRISM+ to produce their first major brand campaign.
Humor was the key ingredient to better connecting with savvy audiences. Each film was bizarre, surreal and hilarious. Having viewers become part of the action, we turned common TV tropes on their head, bringing to life the high level of audiovisual immersion delivered by PRISM+’s QLED TV and sound systems.